These Japanese watermelon cookies actually taste like watermelon
If you search the web for "watermelon cookies," you'll get a ton of results showcasing recipes for cute homemade icing cookies and sugar cookies decorated to look like watermelon slices.
In terms of taste, however, they usually stick to vanilla flavor. Over in Japan, on the other hand, Mr Ito's limited edition summer watermelon cookies are literally watermelon flavored. The batter has real watermelon flesh kneaded right into it, and the "seeds" are little chocolate chips.
While the batter is pink, the cookies aren't really decorated to look like watermelon slices -- it's all about the taste. Watermelon (or "suika") is a summer staple in Japan, where it's often submerged in rivers to keep cool and split open by a blindfolded person with a baseball bat during the "suikawari" game.
Loads of other special watermelon products pop up during summer too -- everything from watermelon candies and gummies to watermelon smoothies and watermelon ice cream bars.
These cookies go on sale at the end of May and will stick around for just two months before disappearing again. The product has followed this summer release schedule since 2013, and this year, it's shaking things up by adding 16% more chocolate chips to each cookie.